Ahead of the facility’s 2020 opening, Louisville City FC is announcing that AEG will serve as venue manager of its upcoming new stadium.
“AEG Facilities is the best in the world at what they do,” Louisville City FC President Brad Estes said. “We want the absolute best for our fans and for our city, and partnering with a global leader like AEG will be a tremendous advantage for Louisville City FC in our new stadium.”
In addition to venue management services, AEG Facilities will provide services such as event content development, purchasing, vendor services, marketing and event-day operations for the arena. Additionally, AEG Facilities will implement its proprietary initiatives at the venue including AEG S.A.F.E., AEG 1Source, AEG 1EARTH, AEG 1Force, AEG Encore and AEG Energy Services.
“AEG Facilities is thrilled to be partnering with Louisville FC on their exciting new stadium project. We are very ingrained in the city of Louisville already and it is a passionate community with dedicated leadership,” said Bob Newman, President, AEG Facilities. “Looking ahead, we want to be a great partner for Louisville FC and strengthen our dedication to the greater Louisville area.”
AEG annually produces more than 22,000 live events in 150-plus venues either owned, operated or affiliated by AEG. Over 20 of the World’s Top 100 Arenas are affiliated with AEG Facilities. Locally, AEG manages the KFC Yum! Center in Louisville and US Bank Arena in Cincinnati, and around the globe, AEG manages Mercedes-Benz Arena in Berlin, and The O2 in London.
“We believe our new stadium will be among the best soccer-specific stadiums in the country,” Estes said. “Having AEG Facilities manage the stadium will help us maximize our stadium’s potential as a venue for local, regional and national events.”
Louisville City’s stadium will have permanent seating for 11,700 fans with a capacity at nearly 14,000. The stadium will include a mixture of luxury boxes, loge seating, safe-standing areas and traditional seating. The stadium is currently under construction with an expected completion date of Spring 2020.
Image courtesy Louisville City FC.
RELATED STORIES: Video Details New Louisville City FC Stadium Plans; Future Louisville NWSL Club a Possibility; Louisville City FC Stadium Financing Closes; Louisville Officials Have Contacted MLS About Potential Louisville MLS Expansion; Louisville City FC: We’re Not Ready for MLS Expansion Bid; Financing Delay Not Expected to Affect Louisville City FC Stadium Construction Schedule; Fifth Third Bank Backs Louisville City FC Stadium Financing; Louisville City FC Stadium Groundbreaking Ceremony Set for Thursday; Is MLS in Louisville City FC’s Future; State Approves TIF for Louisville City FC Stadium Project; Louisville City FC Stadium TIF Gets Preliminary Approval; Best of 2017, #8: Louisville City FC Pitches a New Stadium; Metro Council Approves Louisville City FC Stadium Bonds; Legal Opinion: Private Funding in Louisville City FC Stadium Project Not Enforceable; Meetings on Louisville City FC Stadium Slated for Thursday; Louisville City FC Stadium Vote Delayed; Louisville City FC Stadium Plan Takes a Step Forward; New Louisville City FC Stadium Project Unveiled