Miami Freedom on Tap for MLS?


If recent filings are any indication, Miami Freedom–or some variation–could be the name of Miami’s MLS expansion franchise. 

In January, MLS announced plans for a Miami expansion club that will be backed by an ownership group headlined by David Beckham. Since that announcement, there have been questions about some of the finer details surrounding the upcoming club, including the branding that Beckham and his group will select.

While there has been no official announcement on the team’s branding, recent filings with the United States Patent and Trademark Office could offer a hint, with Miami Freedom or a similar variation being one possibility. More from the Miami Herald:

Nobody is saying yet, but according to an online search of the United States Patent and Trademark Office, a company calling itself Miami Freedom LLC applied on May 17, 2018 to trademark the following four names: Miami Freedom Football Club, Miami Freedom United, Miami Freedom FC and Miami Freedom.

Among the goods and services the trademark application lists: posters, decals, trading cards, stickers, media guides relating to a “professional soccer team”, souvenir programs, admission tickets, calendars, pencils, t-shirts, fleece tops, jerseys, hats, caps, shorts, sweat suits, jackets, scarves, headbands, infant and toddler clothing, soccer balls, soccer ball bags, toy figurines, golf accessories, Christmas tree ornaments, “soccer exhibitions live in a stadium,” plastic films for electronic devices, computer and video game software, magnets, sunglasses, DVD’s, and downloadable artwork.

The attorney listed on the application is Thomas W. Brooke, a Washington, D.C.-based trademark attorney with Holland & Knight.

There were also patent applications on May 18, 2018 for variations of “Miami Futbol Club” and “Miami Mundial Futbol Club”. Those listings included the same items as the Miami Freedom listing, and the attorney on those was Pittsburgh-based George Dickos. They were filed by an entity called MIPH, LLC.

In addition to Beckham, the club’s ownership group features prominent local businessmen Jorge and Jose Mas, American Idol founder Simon Fuller, SoftBank’s Masayoshi Son and Sprint CEO Marcelo Claure. A years-long effort to bring an MLS squad to Miami preceded January’s announcement, but there are still some lingering questions that are not related to the branding. A nine-acre site in Overtown has long been expected to be used for a new stadium, but discussion in recent months has revolved around whether the group will pursue another site that could accommodate a stadium project of a larger scope.

RELATED STORIES: August Vote for Miami MLS Stadium at Melreese Looking UnlikelyDoral in the Mix for Miami MLS Stadium SiteDiscussion of New Miami MLS Stadium Site ContinuesMelreese Golf Course Pitched for Miami MLS Stadium SiteBeckham Group Planning for Miami MLS FranchiseOvertown Site Could be Too Small for Miami MLS Stadium PlanProspects of Miami MLS Stadium in Overtown Faces QuestionsResidents Express Concerns Over Miami MLS Stadium PlanFinally: MLS, Beckham Moving Forward with Miami Team, New StadiumMiami MLS Expansion Announcement Set for MondayMiami MLS Expansion Announcement Expected SoonBest of 2017, #3: Miami MLS Makes Progress, But Still Not FinalMiami MLS Ownership Structure Receives ApprovalMas Brothers Join Miami MLS Pursuit; Boehly Leaves BidTim Leiweke Expresses Doubt Over Miami MLS BidMLS: Miami MLS Could be Announced in Coming MonthsJudge Dismisses Lawsuit Over Miami MLS StadiumMLS to Continue Weighing Miami Beckham United BidMiami Beckham United, MLS Look For Success in MiamiMiami Criticizes Hiring Policy in Miami Beckham United Stadium DealMiami-Dade County Votes to Sell Land for MLS StadiumVote on Miami Beckham United Stadium Plan ApproachesBeckham Group Presents Details on Miami MLS StadiumBeckham Miami Stadium Plan Draws Backlash From GroupBeckham Group Close to Land Purchase for Miami MLS StadiumTodd Boehly Could Join Miami Beckham United MLS Bid 

, , , , ,

August Publications