We’re still early in the competition, but we’re already seeing some records, as Sunday’s U.S. World Cup broadcast sets ratings records for ESPN and Univision, outperforming the NBA Finals and almost every World Series game. (more…)
Tag Archives | 2014 World Cup
Next up for U.S. World Cup team: Arena Amazonia
Next up for the U.S. World Cup team is a key group stage game against Portugal. The setting for the game is the most talked about, controversial stadium of World Cup 2014: Arena Amazonia. (more…)
United States opens World Cup play at Arena das Dunas
To say there’s been a lot of interest in the 2014 World Cup would be an understatement, and one of the biggest matches of the week will take place today at Arena das Dunas in Natal, where the U.S. team will play their opening World Cup match. (more…)
World Cup marketing exceeds Super Bowl in social media
With the World Cup off to a strong start, World Cup marketing is also off to a strong start, with World Cup advertisements already attracting more attention via social media than Super Bowl ads. (more…)
In the limelight once more: Maracana
One lovely benefit of Brazil hosting the 2014 World Cup: the billion-plus dollars spent on stadium upgrades included a renovation of Maracana, one of the most historic venues in soccer. (more…)
Brazil tests World Cup stadiums before tourney
Brazil’s World Cup stadiums, the subject of much debate in recent months, have all been tested in anticipation of the June 12 launch of the international tournament. (more…)