Philadelphia Fury, one of the National Independent Soccer Association‘s eight founding clubs, begins its premier fall 2019 schedule at University of Pennsylvania’s Franklin Field on September 7.
One of the original founding eight National Independent Soccer Association (NISA) clubs competing this Fall in the NISA Showcase, The Fury will face-off against Detroit City, Atlanta SC, Stumptown Athletic and Miami FC on the East Coast. NISA is provisionally sanctioned as a Division III league by the United States Soccer Federation.
“The National Independent Soccer Association is excited that the Philadelphia Fury, a club with a tremendous heritage and playing in an historic venue, has decided to play professional soccer in NISA. Led by Matt Driver, who is a long time fixture of the game and a passionate advocate of the open system, the Fury will leave its mark on the pitch and will make Philadelphia proud,” said NISA Commissioner John Prutch.
NISA will crown an East Coast and West Coast Champion, each team qualifying for the Spring 2020 NISA Playoffs.
A rich and storied history, the Philadelphia Fury is an iconic American soccer brand that was founded in 1978 as a response to the Philadelphia Atoms decision to fold from operations in the North American Soccer League (NASL). The club attracted high profile investors including musicians Rick Wakeman, Peter Frampton and Paul Simon. The rebirth of the Fury will allow Eastern Pennsylvania’s premier soccer team to once again play at a highly competitive level.
“It has been our vision to bring back the Philadelphia Fury as a professional soccer team playing in a United States Soccer Federation sanctioned league,” said Fury CEO and Sporting Director Matt Driver.
Club officials say the team is taking a fan-based approach by providing reasonably priced tickets and variations of seat packages, designed with families in mind. Family 4-Pack Preferred Seating packages for all home games are priced at $350, with individual single game tickets $19 for adults, $11 for kids (https:// philadelphiafury.com/). Chief Revenue Officer Paul Insalaco adds, the Fury is also dedicated to community outreach and expanding the universe of soccer beyond the pitch.
“The announcement marks the biggest step yet in a major audience-building effort for Philadelphia’s NISA club. Playing at Franklin Field also gives us a tremendous opportunity to allow fans to walk to the game in Center City, Philadelphia in a safe and welcoming environment. Public transportation and parking are right there at the stadium and we have been setting up marches to the Match on game days from local bars and restaurants.”
In addition to charitable and youth programs, the Philadelphia Fury offers customized marketing programs that deliver unique, high-level experiences to fans targeted messaging and exposure to the club’s brand partners. Each integrated partnership program is designed to address the individual brand’s objectives, using assets such as apparel, in-stadium signage, print media (programs, team schedules, tickets), digital, media and public relations.
The Fury will play seven home games this fall before taking a break for winter and starting up next spring.
Image of Franklin Field courtesy Penn Athletics.